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STARTUP PRODUCT Development

Software product development process

We provide comprehensive startup product development services, employing highly skilled professionals who utilize cutting-edge technology to deliver exceptional results. Our team has extensive experience working with startups, and we understand the unique challenges and opportunities that arise when launching a new product. We work closely with our clients to ensure that their vision is brought to life, and we are committed to delivering high-quality results that meet their specific needs.

As a startup grows, it undergoes several distinct stages of development, each presenting unique challenges and opportunities that require a tailored approach. Our team understands these realities and works closely with startups to provide customized solutions at each stage of growth. Whether it’s launching a minimum viable product (MVP), securing funding, scaling operations, or achieving sustainable growth, we have the expertise to help you navigate the complex journey of startup growth. With our support, you can be confident that you are receiving the guidance and resources you need to succeed at every stage of your startup’s development.

Insoftex offers startup app development services that cover the entire development process, from initial concept to a fully functional app. We use cost-effective processes that are tailored to the specific needs of startups. Our team works closely with entrepreneurs to understand their vision and develop a customized plan that aligns with their business goals. We also provide ongoing support for startups as they transition from an idea to a full-fledged business, helping them to navigate the challenges of scaling and growth.

stages of new software product development process

Analysis

At Insoftex, we analyze the current market to identify gaps and opportunities for our clients. With our analytical approach, we create customized solutions that are tailored to their specific needs and help them stay ahead of the competition.

Planning

Insoftex assists clients in defining product boundaries and scaling limits, creating flexible and scalable solutions that can evolve with their business needs. Our approach is tailored to optimize growth and sustainability.

Prototype

Insoftex creates UI prototypes for startups that accurately reflect their vision and business goals, providing a valuable tool for testing functionality and design.

Development

Insoftex prioritizes high usability (UX) in startup development, creating intuitive and visually appealing products that are tailored to the needs of the target audience. With our expertise in UX design, startups can gain a competitive edge in the market.

Launch

At Insoftex, we utilize agile development methodologies and work closely with clients to establish clear project plans and timelines, ensuring timely delivery of high-quality solutions that help our clients achieve their business objectives.

Planning/Discovery

Startup product development services start with requirements analysis and planning. As the first step, Insoftex specialists will conduct competitor analysis and do idea stress testing. At this stage, we define product boundaries and scaling limits. In such a way, we create a startup architecture that does not have a redundant design but, at the same time, does not face growth restrictions. Our work format assumes that we are partners and consultants to solve your problem and do not act as just executors. We do everything necessary to develop a solution ourselves. We coordinate only key high-level steps, saving you time.

Planning/ Discovery

Startup product development services start with planning. Competitor analysis and idea stress testing is the first step in any startup development from scratch. We define product boundaries and scaling limits. It allows you to create a startup architecture that does not have the redundant design but, at the same time, does not face growth restrictions. Our work format assumes that we are partners and consultants to solve your problem and do not act as just executors. We do everything necessary to develop a solution ourselves. We coordinate only key high-level steps, saving you time.

Strategic Brainstorming

When embarking on a startup product development project, it’s important to begin by clearly defining the problem and identifying the direction of the project. Precise wording and a shared understanding among team members are essential to success. This initial stage is also a critical opportunity to generate a broad range of ideas, from the most straightforward to the most innovative, to find real solutions that will set your startup apart in the market.

At Insoftex, we know that a comprehensive approach to product development must include both technical expertise and marketing strategy. By leveraging brainstorming sessions and other marketing techniques, we work collaboratively with our clients to generate ideas that will help them achieve their business goals. We encourage active participation from all team members to create a continuous stream of fresh ideas, which increases the chances of developing successful solutions.

By taking a holistic approach to startup product development, we can help you identify the problem, generate ideas, and develop solutions that meet both technical requirements and business goals.

LET’S DISCUSS YOUR PROJECT

SRS Document

A Software Requirement Specification (SRS) is a vital document that outlines the behavior and functionality of a software system. At Insoftex, we understand that creating an effective SRS is essential to the success of any software development project. Our team works collaboratively with clients to establish a solid foundation for the development process that all team members can follow.

Our comprehensive approach to SRS development ensures that all project stakeholders have a clear understanding of the project’s goals and objectives. This understanding helps to minimize development time and costs by avoiding additional improvements and changes to the project that can lead to delays and additional expenses.

Concept design and prototyping

After thorough planning and brainstorming, the vision of your startup app becomes clear. The next step is to flesh out the problem by developing and testing the first app prototype. At Insoftex, we focus on creating an overall solution during the pre-launch phase of your startup and refine specific features, design, and development later.

A working prototype provides a tangible representation of your idea and helps you identify areas for improvement or change. Our team is committed to delivering a prototype that accurately reflects your vision and requirements, ensuring that the final product is aligned with your business objectives.

By leveraging our expertise in both technical development, we can help startups create products that are well-positioned in the market and poised for success. With a focus on delivering high-quality prototypes and exceptional customer service, Insoftex is the partner you need to bring your startup idea to life.

Development

Developing startup apps requires a phased and flexible approach, as these projects are built from scratch based on expertise and testing of hypotheses. At Insoftex, we are committed to helping you navigate every necessary step to bring your idea to fruition.

Our team understands that the first version of a startup app may have an incomplete structure and functionality, but it should include basic features. This approach minimizes costs, accelerates time-to-market, and allows you to gather user data to understand what additional functionality should be added based on analytics of user interaction with the app.

By leveraging marketing techniques, we help startups create apps that are not only technically sound but also meet market demand. We conduct market research to identify potential competitors and market gaps, ensuring that the final product is well-positioned in the market. We also offer user testing and feedback collection to help you make data-driven decisions for future iterations of your startup app.

At Insoftex, we are your partner in every step of the startup app development process, providing both technical expertise and marketing strategy. With our help, you can launch a successful startup that meets both your business objectives and market demand.

WHAT DO WE OFFER
Custom web app
The most important thing when developing custom web applications is to see business tasks behind the list of functions. We produce reliable products with an intuitive interface that bring customers profit and withstand the declared load. We can develop an MVP application for a startup in just a few months and then scale it into a full-fledged service. Depending on the task, we will form a team for the project or strengthen the existing one by providing Middle and Senior level developers for full time. We have our own team of designers, analysts, testers and project managers: when creating web applications, we are responsible for the full development cycle.
Custom mobile app
We develop iOS applications: iOS development for iPhone, iPad, Apple Watch, Apple TV. A modern product for the largest audience of mobile users. Android development for mobile devices, tablets, smart gadgets, Google TV. In addition, we use proven cross-platform development tools to create mobile applications that meet all your business needs.
Custom desktop app
By ordering custom desktop app, you get unique business features that will help your company. The main feature is ample opportunities for functionality. You can implement almost any idea. At the same time, the interface will be convenient, familiar and intuitive for users. The development of desktop applications for business opens up new horizons. The introduction of digital products in the company allows you to increase efficiency, automate many of the company’s processes and optimize work. All this happens thanks to the opportunities that digital product provides.
WHAT DO WE OFFER
Custom web app
The most important thing when developing custom web applications is to see business tasks behind the list of functions. We produce reliable products with an intuitive interface that bring customers profit and withstand the declared load. We can develop an MVP application for a startup in just a few months and then scale it into a full-fledged service. Depending on the task, we will form a team for the project or strengthen the existing one by providing Middle and Senior level developers for full time. We have our own team of designers, analysts, testers and project managers: when creating web applications, we are responsible for the full development cycle.
Custom mobile app
We develop iOS applications: iOS development for iPhone, iPad, Apple Watch, Apple TV. A modern product for the largest audience of mobile users. Android development for mobile devices, tablets, smart gadgets, Google TV. In addition, we use proven cross-platform development tools to create mobile applications that meet all your business needs.
Custom desktop app
By ordering custom desktop app, you get unique business features that will help your company. The main feature is ample opportunities for functionality. You can implement almost any idea. At the same time, the interface will be convenient, familiar and intuitive for users. The development of desktop applications for business opens up new horizons. The introduction of digital products in the company allows you to increase efficiency, automate many of the company’s processes and optimize work. All this happens thanks to the opportunities that digital product provides.
WHO WE ARE?
Experience

A business idea supported by a high-quality application becomes in demand, recognizable, and profitable. At Insoftex, a startup product development company, you can order the creation of an application for a startup and take it to a new level. Our team specializes in creating unique projects for any business area.

Expertise

We write detailed terms of reference. For a startup product development services, it should be precisely detailed compared to mobile applications for already established business processes. If the answers are easily found among the established rules, then here it is possible to rework entire sections.

Communication

The path to launching your own startup product development solution can be challenging. There is really a lot of work, especially in establishing productive communication with the development company. In software development, productive team communication is just as important as the speed and quality of coding.

Confidentiality

We protect your idea by signing an NDA (non-disclosure agreement). Each specialist in our team working on your project has a similar agreement signed with the studio. We are working hard to achieve an extremely high level of security by implementing appropriate technical and organizational measures.

our case studies
Mobile application
We were approached by a representative of an innovative chain of stores with a request to develop a mobile application for their customers. The application must be developed on the Android OS and synchronized with the store’s accounting system. We decided to develop a product that will benefit the business and the buyer simultaneously and help build customer and store communications. The application turned out to be uncluttered and useful for the user. Nothing superfluous: only necessary and practical functions. It became easier for the store to analyze the behavior of the buyer, it became possible to form personal offers. All this increases customer loyalty and increases sales.
Android application
An app for people who want to keep track of their weight, water intake and body condition. Our team made the design of the Android application for a startup and the administrative panel. The application controls the number of calories consumed and burned, food intake, the amount of water drunk, weight and other body parameters. The application will be used several times a day: at home, at work, and in the gym. And this is not always good light and a calm environment. Therefore, everything should be clear: the location and size of buttons, icons, and menus. The application helps during training: counts steps adjusts the training program, and gives recommendations based on analytics.
Web application
Application for an online store. Before starting work, we conducted interviews and analyzed the indicators of the previous version. To identify the weaknesses of the old application, we studied user reviews. The product should be found very quickly, so we had to work on the structure of the catalog and search. Work on the design began with the search for a concept. Then we selected colors, icons, and fonts. We made the interface as user-friendly as possible. There should not be moments when it is not clear where to click and what to do. When the application is launched for the first time, the user is a beginner, he needs to learn what’s what. To do this, we create a series of relevant and understandable prompts.
our case studies
Mobile application
We were approached by a representative of an innovative chain of stores with a request to develop a mobile application for their customers. The application must be developed on the Android OS and synchronized with the store’s accounting system. We decided to develop a product that will benefit the business and the buyer simultaneously and help build customer and store communications. The application turned out to be uncluttered and useful for the user. Nothing superfluous: only necessary and practical functions. It became easier for the store to analyze the behavior of the buyer, it became possible to form personal offers. All this increases customer loyalty and increases sales.
Android application
An app for people who want to keep track of their weight, water intake and body condition. Our team made the design of the Android application for a startup and the administrative panel. The application controls the number of calories consumed and burned, food intake, the amount of water drunk, weight and other body parameters. The application will be used several times a day: at home, at work, and in the gym. And this is not always good light and a calm environment. Therefore, everything should be clear: the location and size of buttons, icons, and menus. The application helps during training: counts steps adjusts the training program, and gives recommendations based on analytics.
Web application
Application for an online store. Before starting work, we conducted interviews and analyzed the indicators of the previous version. To identify the weaknesses of the old application, we studied user reviews. The product should be found very quickly, so we had to work on the structure of the catalog and search. Work on the design began with the search for a concept. Then we selected colors, icons, and fonts. We made the interface as user-friendly as possible. There should not be moments when it is not clear where to click and what to do. When the application is launched for the first time, the user is a beginner, he needs to learn what’s what. To do this, we create a series of relevant and understandable prompts.

What our clients say

Ingmar Kruse
Sun Sniffer, Germany
CEO

We are delighted to acknowledge that Insoftex skillfully programmed our frontend using React, meticulously bringing our design to life. Their adherence to our timelines and effective communication ensured a seamless and productive collaboration.

Chad Taylor
Hudson INC
CEO

They don’t do standard, off-the-shelf products. Rather, they keep their eyes on the market for the newest trends.

Andrew Wilson
Stealth Startup
CTO

Insoftex team have been professional and enthusiastic. The team was always available (even during US-hours).  Great job!

FREQUENTLY ASKED QUESTIONS
Any product must get to market quickly. At the start, we set a limit of 3 months, but we understand that there are exceptions to any rule: a project in 3 weeks and a project in six months is a standard story.

Our team has launched more than 100 startup applications. We know all the nuances of MVP development. It helps to quickly enter the market and stay within the budget.

To develop an MVP, a team of a UI/UX designer, three developers (two front-end and one backend) and a QA specialist is enough. Everything is simple! Email us, leave a request on the website or just contact us where it is convenient.

Insoftex
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